Head of M1/M2 Auto at Marketer Technologies.

– Markedsinnsikt som setter en ny standard

Et vellykket boligprosjekt starter med kunnskap. Hvilke boligtyper selger best i ditt område? Hvordan utvikler prisene seg? Hvor mange enheter er til salgs akkurat nå? Med 

 får du oversiktlig markedsdata gjennom visuelle fremstillinger som enkelt hjelper deg med å ta de viktigste beslutningene for ditt prosjekt - Fra planlegging til ferdigstillelse.

Prisutvikling og interaktivt kart med heatmap i Plot.ai

I Plot.ai får du verdifull innsikt over markedsdata i hele Norge, boligtyper, salgsgrad, antall enheter til salgs og ikke minst totale prisendringer, for å forstå hvilke boligtyper som selger best i ulike områder. Få innsikt inn i hvilke enheter som skiller seg ut, prisutvikling og gjennomsnittspriser i markedet, for å ta bedre beslutninger vedrørende ditt prosjekt.

M360 - Én løsning for dine salgs- og markedsføringsaktiviteter

, er neste steg å sikre at boligene dine når ut til de rette kjøperne. M360 er en alt-i-én-plattform for AI-drevet markedsføring og salg av nybygg, skreddersydd for å hjelpe deg med å konvertere drømmere til kjøpere.

Med M360 har du full kontroll over markedsføringen i sanntid, gjennom nøkkeltall som enkelt gir deg innsikt i kampanjeytelse og interessenter anskaffet. Med enkel distribusjon på kanaler som Facebook, Instagram, Snapchat og Display, kan du enkelt markedsføre uten å være en markedsfører.

For en fullverdig opplevelse vil 3D-visualiseringer fra EVE overtale drømmere til kjøpere, med sømløs integrasjon av vår boligvelger for en komplett kjøpsopplevelse. Med enkelt oppsett av boligvelger i M360, kan du hente inn interessenter direkte fra prosjektnettsiden, samtidig som du har full kontroll over alle innhentet fra de ulike kanalene.

Med boligvelger kan interessentene enkelt utforske enhetene, melde interesse og kjøpe boligen direkte via checkout i boligvelger for en sømløs kundereise. For en fullverdig opplevelse vil 3D-visualiseringer av ditt prosjekt bidra til å overtale drømmere til kjøpere, som enkelt kan kombineres med vår boligvelger for en overtalende opplevelse.

Markedsledere som bruker våre løsninger

“Med Marketer og Plot.ai har vi opnådd en sømløs kundereise fra A til Å. Fullt eierskap til dataen gir oss kontinuerlig oversikt og et solid grunnlag for datadrevne beslutninger. Plot.ai og M360 er effektive verktøy som gjør det enkelt å følge med på resultatene. Det at vi kan gjøre dette internt sparer oss for mye tid, og tillater oss med å fokusere på å skape kvalitetshjem for alle generasjoner”, sier Tiril Mjelde Grimsrud, salgs- og markedskoordinator i Solon.

Tiril Mjelde Grimsrud, Salgs- og markedskoordinator i Solon

 og M360 er tydelig: Hopp over synsingen, vær som Solon og bruk innsikt som sikrer at du bygger riktig, markedsfører effektivt og selger raskere. Ved å kombinere Plot.ai sin markedsanalyse med M360 sin avanserte salgs- og markedsføringsplattform, får du en komplett løsning som får ditt prosjekt til å skille seg ut i eiendomsmarkedet, og som treffer kjøpere.

Etterspørselen etter boliger er skyhøy, men det bygges fortsatt for lite. Resultatet? Et ubalansert marked der mulighetene er enorme – hvis du vet hvordan du skal utnytte dem. Som utbygger er det kritisk å ta beslutninger basert på innsikt - ikke synsing. Les hvordan du kan bruke Plot.ai og M360 for å planlegge bedre de viktigste stegene til ditt prosjekt - Fra kjøp av tomten til salg av enhetene.

Hvordan kan du som utbygger utnytte mulighetene i boligmarkedet i 2025?

Recognized as the most popular winter destination in Norway, Trysil consists of wonderful mountains that are as perfect for skiing in the winter, as they are for hiking and biking during spring, summer and autumn. 

 takes the best Trysil has to offer, by offering luxurious holiday homes right by the biggest ski slope in Norway.

Starting with 93 apartments, Trysil Alpine Lodge will be releasing an additional 100 exclusive apartments, where 50 are coming for sale. Combining functionality with luxury, the apartments are the perfect holiday homes as the project offers an erray of amenities, such as spa, restaurant, indoor- and outdoor pool.

Trysil Alpine Lodge, located in Trysil, Norway

Trysil Alpine Lodge kickstarted their expansion of apartments in late December, by launching a dynamic Property Explorer that easily immerses you in the area, while providing an overview of the units available. Setting up the Property Explorer through M360 allows Trysil Alpine Lodge to get a detailed overview of generated leads from different channels, including the Property Explorer!

Trysil Alpine Lodge’s 3D Property Explorer

Located close to the fjords and mountains in Sogn og Fjordane, lies a tiny project with huge potential. 

 is a unique project by Norske Mikrohus, a market leader within the tiny house-segment in Norway. The strategic location in Skjolden makes the project highly attractive for nature lovers, seeking to spend more time outdoors.

 each, the project redefines what it means to live small by providing modern, smart solutions for storage, light and airy rooms, all for an affordable price close to nature. The name “Eplehagen” is also no coincidence, with the plan of planting over 800 organic apple trees right by the project. In addition to this, a communal vegetable garden will be shared among the new homeowners, emphasizing community.

Norske Mikrohus utilized Property Explorer for the project, allowing buyers to get a detailed overview of the units available, the location and the layout of all the houses. The easy setup of Property Explorer in M360 allows Norske Mikrohus to not only inform potential buyers, but also acquire leads straight from the Property Explorer.

Surrounded by the Norwegian forest in Nittedal, lies 

 - The first project of its kind in the area. Emphasizing sustainability with modern solutions, the project is the first 

 development in Nittedal. Classified as “Very good”, the certification ensures that the project follows best practice guidelines, including energy- and water usage, construction materials and waste handling, indoor air quality and organic materials.

Consisting of apartments and townhouses, the project has sold over 50% of its units since October 2024, proving that there are many potential buyers seeking newbuilds emphasizing quality and sustainability. Set to consume 20-30% less than other newbuilds built after TEK-17 standards with an energy rating of A, the oppourtunities for a green mortgage allows buyers to get more beneficial conditions compared to a standard mortgage.

, Oxer Eiendom has been able to utilize our 360° 3D Property Explorer to breathe life into Rotneshagen. As a result, Rotneshagen has successfully converted dreamers into buyers, seeing that over 50% of the units are already sold. In addition, Oxer Eiendom leveraged M360’s campaign module to run digital marketing campaigns for Rotneshagen easily across channels.

360° 3D Property Explorer of Rotneshagen

Whether you have a big project consisting of over 100 units or just 10, our flagship-platform M360 proves to be a tool that streamlines all of your marketing- and sales activities. These unique projects prove that M360 accomodates your needs, whether it’s through interactive 3D Property Explorer, easy campaign setup and management, or actionable insights.

Want to know how M360 can elevate your project? 

Newbuild projects come in all shapes and sizes! Our M360 platform accomodates the needs of each project, making it easier for developers to elevate their sales- and marketing efforts. To celebrate the diverse projects that leveraged M360, we’ve selected 3 different projects that launched in 2024, highlighting their unique key features that makes them stand out in the crowd.

3 unique projects that launched using M360 in 2024

Founded in 2000, ABChus has delivered more than 3800 homes across Norway, blending high-quality craftsmanship with efficient, scalable production. With an annual turnover exceeding 500 million NOK resulting in the delivery of 250–300 homes per year, ABChus is a market leader within the prefabricated home segment.

Unlike property developers who focus primarily on specific projects, ABChus has a fixed portfolio consisting of different house models. Their marketing approach includes promoting popular house models, such as 

This requires running a significantly higher volume of campaigns, compared to newbuild developers. To maintain and expand their position they’ve embraced M360, our flagship marketing platform that seamlessly aligns with their needs. In 2024 alone, ABChus launched over 100 campaigns via M360 — ranging from always-on brand campaigns to targeted promotions for specific house types and projects like Solenga.

The campaign volume reflects the demands of their segment, where reaching a broad audience while addressing specific buyer needs is key.

ABChus turned to Marketer, wanting to address a set of challenges: The need for an intuitive platform capable of managing a wide array of campaigns, brand consistency across channels, and full insights into their key KPIs. Through our partnership, ABChus has experienced:

M360’s campaign module allows ABChus to manage a high volume of campaigns with ease. Whether they’re promoting a single house model or launching an always-on campaign, M360 makes it easy to keep track of their performance across channels like Facebook, Instagram, Google (DV360) and Snapchat. This allows ABChus to acquire clear actionable insights.

M360 streamlines the campaign creation-process and management, with an intuitive interface that makes creating and distrubuting ads easier than on native platforms. The result is less time used on campaign- and ad creation and distribution, allowing ABChus to work smarter while saving time. In addition, the actionable insights provided ABChus with data that easily optimizes campaigns, thus continuously improving their digital marketing efforts.

Helene Smogeli, Marketing Director at ABChus states: 

“With M360 in place, we’ve acquired a platform that makes it easy and effective to set up campaigns. The campaigns are rapidly launched, making M360 an invaluable resource for us in ABChus.

What really sets M360 apart from others, is the opportunity to gather channels like Meta, Google Display and Snapchat in one place. This has made it possible for us to create a strong marketing mix without having to log in on each of the native platforms. M360 has truly simplified our workload while making us more effective - Which is what we’ve missed!”

Helene Smogeli, Marketing Director at ABChus

Elevating the Marketing Standard for Home Suppliers

As a prominent home supplier in Norway, ABChus successfully elevated their marketing efforts by combining their expertise with Marketer’s innovative technology. M360 supports these objectives by enabling ABChus to launch tailored campaigns at a larger scale, ensuring visibility and advantage in the competitive real estate market. The results? Maintaining their competitive advantage within the prefabricated home segment allows ABChus to create a high volume of quality campaigns, while making data driven decisions that increase sales and saves time.

Want to know how M360 can elevate your marketing- and sales efforts? 

Did you know that M360 can be used not only for newbuild projects, but also prefabricated homes? ABChus, a prominent home supplier in Norway recognized the need for efficient campaign management, actionable insights and easy distribution on channels such as Meta, Google and Snapchat. Together with Marketer, ABChus streamlined their marketing- and sales efforts - launching over 100 campaigns in 2024.

Elevating campaign management with M360 - An ABChus and Marketer Success Story

My name is Oda, and I'm the Head of M1/M2 Auto at Marketer Technologies. I started as a Customer Success Intern in September, after finishing my MSc in Strategic Marketing Management. My internship began in Oslo and continued in London. I have previously studied in Brisbane and Barcelona, so the move to London was something I found very intriguing.


Why did you apply for an internship at Marketer?


After finishing my master's, it was important for me to have a seamless transition from an academic to working life. Because of that, I found myself looking at different internships and Marketer Technologies was one of the companies offering that. I thought it would be very interesting and exciting to take part in the growth of an entrepreneurial company. My interest in digital marketing was enhanced during my studies and since Marketer focuses on digital marketing, the position as a Customer Success Intern seemed a perfect fit. Additionally, it was very appealing that the first part of the internship would start in Oslo and continue in London.


I started my internship in Oslo in September, where I was introduced to the system and platform we utilise. A big part of the first period revolved around 'learning by doing' and I commenced on my future tasks the first day, with good help and assistance from my own supervisor and the team around me. Among other things, I controlled the quality of campaigns, as well as some more general administrative and operational tasks. I also got an introduction to some of the digital tools I was set to use, such as Google Ads and Facebook Business Manager.

Marketer is a place where you can easily grow and move forward as a professional, which I got first-hand knowledge of after two weeks when I became responsible for the automation process of one of our clients. To know that your supervisors, team and leaders trust and believe in you is extremely important and motivating. I enjoyed a steep learning curve throughout my internship, with an increasing amount of responsibility and knowledge.


I recently became the Head of M1/M2 Agency, something that motivates me greatly. It is also humbling that I was offered to take on such a responsibility quite early on in my career at Marketer. My days consist of both challenging and fun tasks, and I am responsible for the people on my team and our clients in the second-hand property market. Most of the work I do centres around upholding deadlines and making sure that we create a product that satisfies our clients.

How do you find the working environment at Marketer?


I've received impeccable help and assistance from both my team and others throughout the course of my internship, which has been extremely valuable. I find Marketer to be a transparent company, with a lot of openness and communication. For instance, I report to our CEO on a daily basis, have weekly meetings with my team and make fortnightly reports to our HR department.

I've become part of a group of young, like-minded people and I've felt included since the day I started. There's always someone you can brainstorm with and ask for advice or tips, which is very helpful. It is social to be at work and I'm looking forward to going to work every day. After moving to London, we've become a tight-knit group and with offices at WeWork, we often take part in different events after work.


"It's been a true joy to have Oda on the Auto-team. We're a good team that works and collaborates really well - both in terms of communication and with different tasks. We update each other continuously regarding the campaigns we are working on and when these are ready to go live. Oda is extremely efficient and takes part in creating a good working environment at the office. She is open and willing to learn, and has acquired knowledge of different processes quickly".

"Oda is a great asset to the team, with a strong willingness to learn and high adaptability. She has undertaken many big tasks and assignments, and she also got responsibility early on - a task she has executed with great success. In addition to be good at what she does, Oda spreads a lot of joy to the people around her. I am impressed with how knowledgeable and fearless Oda is, for instance when she moved to London with us without any hesitation".

Oda Nilsen

Continue reading

Hvordan kan du som utbygger utnytte mulighetene i boligmarkedet i 2025?

3 unique projects that launched using M360 in 2024

Elevating campaign management with M360 - An ABChus and Marketer Success Story