Marketer has entered the Indonesian real estate market

Marketer has extended its geographical footprint during these first months of 2021, as two of the largest real estate developers in Indonesia now have become clients. The Indonesian residential real estate market is highly competitive, and the major developers are adapting to new technological trends, much due to the rising internet penetration and the general growth of e-commerce. In August 2019 it was announced that a new capital city will be built on the island of Borneo (some 870 miles away from the sinking current capital Jakarta), leading to major shifts in the real estate market – and certainly making Marketer’s new relationship with two of the largest real estate developers in Indonesia extremely exciting.

Both developers are well established in the Indonesian market, and they are equally ambitious to solidify and grow their market shares in the years to come. With Marketer and our superior platform for marketing and sale of real estate, they have positioned themselves well to do just that. This will especially help during Covid-19, as their clients find it difficult to physically attend property viewings.

Developer #1 has completed close to 80 projects, ranging from residential, apartments, offices, shopping centres, hotels, hospitals, to golf courses, spread across 33 cities throughout Indonesia. They have gained the trust of a wider community for more than three decades with an extensive portfolio and landholdings, becoming a leading property company in Indonesia.

Developer #2 is primarily engaged in township development which includes residential and commercial properties, industrial and shopping centres, offices, and recreation centres. The company is focused on building comfortable, healthy, and safe communities, which has strengthened their position as one of the leading property developers in Indonesia. They have been in operation for more than 20 years and have launched 37 residential clusters, including several apartment buildings.

By combining efforts with Marketer, these two developers will become the first to introduce new and world leading technology in the real estate industry in Indonesia.